Running the Gauntlet

Association of Professional Piercers Annual Conference-2011

I just got back from an amazing trip to Las Vegas for the Association of Professional Piercers annual Conference and Expo. It was held at Bally's Hotel and Casino, which was a nice change from the past 2 years at the Tropicana, and a really nice step up from the prior 7 at the Riviera.

Now Available ! Jim Ward's New Book: Running the Gauntlet

Running The Gauntlet Book Cover

In Running the Gauntlet pioneer Jim Ward provides a captivating in-depth narrative on the origins of the modern body piercing industry. I was completely spellbound by Ward’s uncensored personal history, and his account of establishing a unique business that has brought genuine change to contemporary culture. Prior to Jim Ward’s founding of Gauntlet Enterprises, piercing was a little-known activity practiced by people on the fringes of society. Now, as a result of his actions, there are piercing studios all around the globe and millions of pierced individuals. The quantity of “firsts” that are under Jim Ward’s belt (figuratively, and perhaps literally) is remarkable.

This volume would stand on its own as a text, but the phenomenal collection of historical images throughout the book transported me on a journey across time right along with the author. The rich visuals make the story accessible and wholly satisfying.  

Even those who are not involved in body piercing would love this book because the tale itself is so intriguing, and so compellingly and candidly recounted. Don’t miss this must-read memoir!

Syndicate content